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‘Unmarketing: Stop Marketing. Start Engaging’ ~ I love this book

‘Unmarketing: Stop Marketing. Start Engaging’ ~ I love this book

by Jo | Apr 25, 2011 | Customer Service, Digital

Marketing is not a task. Marketing is not a department. Marketing is not a job. Marketing happens every time you engage (or not) with your past, present, and potential customers So, recently I’ve been reading UnMarketing: Stop Marketing. Start Engaging. by Scott...

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