by Jo | Jul 8, 2015 | Communications, Speaking
I spoke at the annual National Union of Students (NUS) conference for students’ union officers and managers. This year my topic was ‘organising your marketing and communications’. Not a particularly sexy title but maybe next year? To be honest, this...
by Jo | Aug 9, 2014 | Digital
I’m a massive data nerd. I love spreadsheets. I love experimenting. MASSIVE GEEK. One of the aspects of digital that I enjoy is being able to see what is working (or not) and tweak things. These are some of my quick and dirty ways to measure how things are...
by Jo | Aug 6, 2014 | Communications
In 2012 I was in a conference session where we were challenged to find a ‘tribe’ (from Seth Godin’s book ‘Tribes’). Two years later and I invited the students’ union communications tribe down to Brighton for the third Comms by...
by Jo | Jul 2, 2014 | Speaking
I’m speaking at Students’ Unions 2014, a conference for students’ union staff and officers. This year it is in glamorous Bolton and I’ll be talking about content marketing and communications tools. My presentations are linked below but I plan...
by Jo | May 22, 2014 | Content
I was recently asked to write a column for Spotlight, a magazine produced by the National Union of Students which is distributed to students’ union staff and officers. I chose to write about the value of good writing. The theme of the issue is ‘Crafting...
