Driving business online

At last year’s TFM&A exhibition, Steve Lomax from Experian CheetaMail (who have a range of white papers on email marketing available for download) gave a presentation about email marketing which you can watch online. In it, he gives an overview of how email...

Thoughts from TFM&A – tying social and email together

Today I went to the Technology For Marketing & Advertising (TFM&A) show in London where my time was spent alternating between making apologetic faces at exhibitors (no I don’t have thousands of pounds to spend on your shiny software) and scribbling pages...